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College Guidelines/Procedures for Marketing and Advertising at Moraine Valley Community College
Moraine Valley Community College employees who want to market college programs, services, resources and/or activities should request the services of Marketing and Creative Services. Marketing and Creative Services is charged with responsibility for developing, producing and implementing all marketing and advertising strategies and projects for the college. Part of this responsibility is to ensure that all college marketing and advertising meets approved brand standards; has consistent, accurate messaging and graphic design; and represents Moraine Valley as the outstanding academic institution we are.

These marketing and advertising projects include, but are not limited to, video; photography; print (brochures, fliers, posters, business cards, invitations, etc.); and online materials (banner and streaming ads); the college website; social media; and outdoor, print, and electronic advertising. While Moraine Valley appreciates employee creative expression, college marketing and advertising should not be executed in an independent manner.

Because Moraine Valley is such a busy institution with so many activities underway year-round, you are encouraged to plan well in advance for your marketing and advertising needs. However, Marketing and Creative Services staff are directed to place institutional projects and needs as first priority.

 

 
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Moraine Valley Community College, 9000 W. College Pkwy., Palos Hills, IL 60465-2478 
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